New York, NY • Capacity: 18,006
New York Rangers
Event Marketing & Staffing
Professional event staff, brand ambassadors, and hospitality teams for every New York Rangers game at Madison Square Garden.
Madison Square Garden
Arena
New York, NY
Location
18,006
Capacity
41
Home Games
Our Services at Madison Square Garden
Full-service event marketing and staffing for New York Rangers games and events.
Brand Activations
Interactive fan experiences, product sampling, and photo ops throughout the arena.
Promotional Staffing
Trained brand ambassadors for game days, corporate events, and sponsor activations.
Hospitality & VIP
White-glove service for luxury suites, sponsor lounges, and corporate hospitality.
Street Teams
High-energy crews at hotels, sports bars, and transit hubs on game days.
Event Production
Stage builds, AV, lighting, and full event logistics support.
Merchandise & Retail
Pop-up shops, merchandise sales, and retail staffing.
Why Brands Trust Us at Madison Square Garden
- Local New York TeamStaff who know the arena, the fans, and the best activation spots.
- 15+ Years NHL ExperienceWe've staffed hundreds of NHL games including World Series.
- Game-Day ReadyTrained, uniformed staff who show up early and deliver results.
Ready to Activate at Madison Square Garden?
New York Rangers games book up fast. Let's lock in your activation before the best dates are gone.